Understanding Product Certification on TikTok Shop

Modified on Thu, 18 Jul at 3:41 PM

When selling products on TikTok Shop, it's crucial to understand the requirements for product documentation and category approval. These steps ensure that products meet industry and safety standards, protecting both consumers and sellers.

Product Certification

Product certification verifies that a product meets specific regulatory standards and guidelines. Depending on the product category, certification may be mandatory before listing an item on TikTok Shop.

Determine Certification Requirements: Identify your product's category to understand its specific certification requirements. Some categories may require certification images to visually demonstrate compliance, expediting the approval process.

In M2E TikTok Shop Connect, you can specify a Magento product attribute that contains a certificate image URL. If the category that the products are listed in requires certification, a relevant TikTok Shop category attribute will be marked as mandatory. 

Category Approval

Certain products are restricted and require prior approval from TikTok Shop. Sellers must pass a category approval process, which includes submitting the product for review to ensure it meets necessary standards and regulations.

Examples of Required Documents: For example, sellers wishing to list jewelry products must provide photos of the item and its packaging, along with testing documentation based on the metal or gemstone used.

By following these guidelines, you can ensure your products comply with TikTok Shop's standards, allowing for a safe and trustworthy shopping experience.

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